Result: Reputation
7 Champ de Mars, Allée Adrienne Lecouvreur
Ashburn Place
Alleyn Road
Cadogan Square
Raymond Road
Old Church Street
Great Portland Street
Welbeck Street
Garrett Street
The Challenge
Our clients were looking to sell this unique Freehold “live-work” warehouse conversion measuring over 4000 sq. feet in Old Street/Clerkenwell, EC1. Our clients were high profile and we therefore decided on a more discreet approach that did not involve over exposure to the market, or listing the property on any of the traditional web portals. Given the rare and unique nature of the property we also knew exactly what kind of buyer the property would appeal to and how to effectively target them.
The Perfect Conclusion
After a carefully targeted campaign, tapping into our network of buying agents, private banks and other professional intermediaries, we generated multiple interest on the property resulting in several bids in a very short space of time. Within just a few weeks, we received a full asking price offer on the property from a well-qualified buyer. Once the sale was agreed the property exchanged contracts within one week. In a sluggish sales market, this was an outstanding achievement for our client.
The Unfair Advantage
We have the contacts and expertise to handle sensitive sales in a difficult market. The property was sold within four weeks at the full asking price resulting in the best possible outcome for our clients.
Pont Street
The Challenge
Our repeat Hong Kong client was searching for a property with very specific requirements that are hard to achieve in the Knightsbridge area. The property had to be situated in a period building, with ceiling heights of at least 3m, but with no-one above the bedrooms. Apartments in the area generally have depreciating ceiling heights as you go up in the building, so there are very few flats on the top floors where this can be found. The building also had to have a lift.
The Perfect Conclusion
We successfully agreed the purchase of this stunning 2,050 sq ft duplex penthouse apartment with 3m ceiling heights and far reaching views across Knightsbridge. The apartment has been purchased shell & core, providing a blank canvas for our client to create a new unique space to their own taste. We negotiated £200,000 off the asking price, with the final purchase price equating to a rate of £2,097 per sq ft. Similar flats in good condition on the street have achieved as much as £3,346 per sq ft in the last 12 months.
The Unfair Advantage
We’re patient – despite very tough search requirements, we worked tirelessly over a 12 month period in order to source the right apartment for our client
Lion House
The Challenge
Our repeat client for whom we originally acquired Red Lion House, was looking to acquire other investment property in Central London. We were the very first to be made aware of Lion House, a freehold block of 6 apartments, located directly behind our clients house. Strategically it made perfect sense for our client to acquire the building given the close proximity to his main house. Our challenge was trying to secure the property at a sensible price and avoid the block being launched onto the open market.
The Perfect Conclusion
Given our strong track record of having recently acquired Red Lion House, we used this as a key advantage and managed to swiftly agree terms at £7 million, saving our client 6.6% from the asking price. This equated to a very reasonable £1826 per square foot, without the property ever being openly advertised.
The Unfair Advantage
Our track record and strong reputation for getting deals done opens doors. We were the first in and secured the property without it ever coming onto the open market.
Allen Mansions
The Challenge
Our repeat client who we originally sourced an apartment for in Allen Mansions was looking to sell their private parking space having secured alternative parking elsewhere for their car collection. The space was located within an enclosed garage, fully fitted with power outlets and automatic gate access. Prior to creating a marketing brochure, we oversaw a light refurbishment of the space. Selling a car parking space on its own will naturally only appeal to a limited set of buyers.
The Perfect Conclusion
We reached out to our network of other buying agents, local agents in the area and also used social media to advertise the space. Within 24 hours of being instructed, we received an offer at the full asking price from a resident of the building.
The Unfair Advantage
We think outside the box. By using social media, we raised awareness of this unique opportunity and secured a buyer at the full asking price within 24 hours.
53 Queen’s Wharf
The Challenge
Our client was looking to sell this two bedroom, two bathroom new build apartment in Hammersmith, West London. The challenge was selling in the midst of the current Brexit market uncertainty and competing against at least two other similar flats for sale in the building.
The Perfect Conclusion
Pricing the property at the right level was crucial. As a result we generated more than one interested party and agreed a sale at the very respectable price of £950,000 (equating to £1,103 per sq ft) to a cash buyer. The property exchanged and completed within 4 weeks.
The Unfair Advantage
The right advice is crucial. In order to achieve a sale we knew the property had to look appealing compared to the competition. We agreed to price it just below what the other competing apartments were asking and subsequently found a proceed able buyer who was willing to transact quickly.
Lillie Square
The Challenge
Our client was looking for a 3 bedroom apartment in a new build development to hold as a long term investment. The budget for the purchase was £2,000,000.
The Perfect Conclusion
We identified a rare opportunity to purchase a stunning, sub-penthouse apartment in the popular Lillie Square development from a distressed seller who could no longer complete. Lillie Square will be one of the most high-profile residential developments in London, transforming a 7.4 acre car park on Seagrave Road into 808 high-end new homes offering modern garden square living. The seller, having originally exchanged contracts at £2,074,000, wasn’t able to complete on the purchase and as a result we were able to agree terms on the contract at £1,700,000, some £374,000 or 18% below the original contract price. Three bedroom apartments in this scheme and on this floor have traded at £1,714/sqft, we secured this for our client at at a highly competitive £1,352/sqft.
The Unfair Advantage
We buy below market value and can identify highly motivated sellers. At £1,352 per square foot, we acquired the property for 18% below the original contract price.