{"id":10579,"date":"2023-07-14T09:20:42","date_gmt":"2023-07-14T09:20:42","guid":{"rendered":"https:\/\/www.black-brick.com\/?post_type=guide&#038;p=10579"},"modified":"2026-02-04T14:09:13","modified_gmt":"2026-02-04T14:09:13","slug":"prime-central-london-dive-into-distinct-areas","status":"publish","type":"guide","link":"https:\/\/www.black-brick.com\/property-guides\/prime-central-london-dive-into-distinct-areas\/","title":{"rendered":"Exploring Property in Prime Central London: A Dive into the Distinct Areas"},"content":{"rendered":"<p><strong>The neighbourhoods around Hyde Park have collectively become known as prime central London, prized by buyers for their varied and elegant housing stock, plentiful open space, great amenities, and easy access to the West End.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">But it would be a mistake to consider PCL a homogenous trophy property zone.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Each individual section has a distinct character and vibe from youthful and slightly bohemian to safe, discreet and private.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Black Brick has an intimate knowledge of the streets of PCL, and has helped generations of buyers find their dream homes in this rarefied sub-section of the British capital.<\/span><\/p>\n<p><strong>In this guide, we\u2019ll explore some of Prime Central London\u2019s most sought after areas:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#knightsbridge\"><span style=\"font-weight: 400;\">Knightsbridge<\/span><\/a>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#harrods\"><span style=\"font-weight: 400;\">Harrods, One Hyde Park, and More<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#international\"><span style=\"font-weight: 400;\">International appeal<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#academic\"><span style=\"font-weight: 400;\">Academic influence<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#kensington\"><span style=\"font-weight: 400;\">Kensington<\/span><\/a>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#highstreet\"><span style=\"font-weight: 400;\">Beyond the highstreet<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#palace-gardens\"><span style=\"font-weight: 400;\">Palace Gardens<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#schools\"><span style=\"font-weight: 400;\">School<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#culture\"><span style=\"font-weight: 400;\">Culture<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#chelsea\"><span style=\"font-weight: 400;\">Chelsea<\/span><\/a>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#kings-rd\"><span style=\"font-weight: 400;\">Kings road<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#pied\"><span style=\"font-weight: 400;\">Pied a Terre Paradise<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"#notting-hill\"><span style=\"font-weight: 400;\">Notting Hill<\/span><\/a>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#portobello\"><span style=\"font-weight: 400;\">Beyond Portobello Road<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><a href=\"#education\"><span style=\"font-weight: 400;\">Education<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a id=\"knightbridge\"><\/a><strong>Knightsbridge: Historic Highwaymen to Luxury Haven<\/strong><\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-13962 size-full\" src=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/knightsbridge_banner.jpg\" alt=\"\" width=\"1783\" height=\"941\" srcset=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/knightsbridge_banner.jpg 1783w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/knightsbridge_banner-300x158.jpg 300w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/knightsbridge_banner-1024x540.jpg 1024w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/knightsbridge_banner-768x405.jpg 768w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/knightsbridge_banner-1536x811.jpg 1536w\" sizes=\"(max-width: 1783px) 100vw, 1783px\" \/><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Average price per square foot: \u00a32,143.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">One year price change: 6.9%<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Five year price change: -13.4%<\/span><\/li>\n<\/ul>\n<p><em><span style=\"font-weight: 400;\">Source: LonRes<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The undisputed grande dame of PCL, Knightsbridge has evolved from a bleak swathe of countryside where 14<\/span><span style=\"font-weight: 400;\">th<\/span><span style=\"font-weight: 400;\"> century highwaymen preyed on wealthy travellers to an internationally-known brand famous for its luxury shopping and real estate.<\/span><\/p>\n<h3><a id=\"harrods\"><\/a>Landmarks and Lifestyle: Harrods, One Hyde Park, and More<\/h3>\n<p><span style=\"font-weight: 400;\">This compact neighbourhood sits due south of Hyde Park, and its landmarks include Harrods and Harvey Nichols, the glass pavilions of One Hyde Park, London\u2019s first ultra luxury serviced apartment building, and a comprehensive selection of designer boutiques. Dig deeper and you will find a rich trove of independent shops, cafes, and restaurants on Beauchamp Place, and Walton Street.<\/span><\/p>\n<h3><a id=\"international\"><\/a>Knightsbridge&#8217;s Appeal to International Buyers<\/h3>\n<p><span style=\"font-weight: 400;\">Modern Knightsbridge dates from the late 18<\/span><span style=\"font-weight: 400;\">th<\/span><span style=\"font-weight: 400;\"> century when landowners began building squares and terraces of houses \u2013 its red brick Queen Anne revival buildings signal ownership by the Cadogan Estate, white stucco fronted houses tend to be held by the Grosvenor Estate. More recently it has been a favoured spot for upscale apartments which have attracted international buyers looking for a lock up and leave property, particularly given the current weakness of the pound.\u00a0<\/span><\/p>\n<h3><a id=\"academic\"><\/a>Academic Influence: Imperial College<\/h3>\n<p><span style=\"font-weight: 400;\">The rise of Imperial College, widely considered one of the world\u2019s top ten universities, has added parents buying digs for their student offspring to the area\u2019s buyers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Black Brick was hired by an American client who wanted to buy a pied a terre in a prime Knightsbridge address, which could be used by their daughter, who was living in London. We found them a stunning lateral flat on Cadogan Square and helped them secure it for \u00a33.475m, \u00a3275,000 below its asking price.<\/span> <a href=\"https:\/\/www.black-brick.com\/expertise\/case-studies\/cadogan-square-3\/\"><span style=\"font-weight: 400;\">Read the case study here.\u00a0<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Social life in Knightsbridge tends to be as upscale of its housing: think Michelin starred restaurants not fashionable artisanal cafes, and five star hotels with stylish cocktail bars rather than traditional British boozers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Saatchi Gallery and Royal Court Theatre are both within walking distance, as are the museums of South Kensington.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While family houses are thin on the ground in Knightsbridge \u2013 many of its large houses have been subdivided \u2013 the area does have good schooling options just across the border in South Kensington. Older girls can go to Francis Holland School on Sloane Square, although there are limited options for boys right on the doorstep.<\/span><\/p>\n<p><a href=\"https:\/\/www.black-brick.com\/property-guides\/prime-london-knightsbridge-luxury-capital-london\/\"><span style=\"font-weight: 400;\">Read our full Knightsbridge area guide here<\/span><\/a><span style=\"font-weight: 400;\">, part of our PCL prime property <\/span><a href=\"https:\/\/www.black-brick.com\/property-guides\/area-guides\/\"><span style=\"font-weight: 400;\">location series<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><a id=\"kensington\"><\/a><strong>Kensington: Royalty, Parks, and Charm<\/strong><\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-13964 size-full\" src=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/kensington-banner.jpeg\" alt=\"\" width=\"2531\" height=\"1101\" srcset=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/kensington-banner.jpeg 2531w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/kensington-banner-300x131.jpeg 300w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/kensington-banner-1024x445.jpeg 1024w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/kensington-banner-768x334.jpeg 768w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/kensington-banner-1536x668.jpeg 1536w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/kensington-banner-2048x891.jpeg 2048w\" sizes=\"(max-width: 2531px) 100vw, 2531px\" \/><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Average price per square foot: \u00a31,562.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">One year price change: 3.7%<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Five year price change: 2.7%<\/span><\/li>\n<\/ul>\n<p><em><span style=\"font-weight: 400;\">Source: LonRes<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400;\">Inextricably linked with the British royal family,<\/span> <span style=\"font-weight: 400;\">Kensington has been home to Kings, Queens, and senior royals for more than three centuries.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is also the gateway to the south side of Hyde Park and Kensington Gardens, and a long-established bastion of prime central London.<\/span><\/p>\n<h3><a id=\"high-street\"><\/a>Beyond Kensington High Street: Hidden Gems and Local Delights<\/h3>\n<p><span style=\"font-weight: 400;\">To be truthful its main street, Kensington High Street, is not its best point. Yes, it has useful shops and restaurants (Whole Foods Market, an outpost of The Ivy), but many of its stores are everyday chains, and it can get uncomfortably crowded. Prince Harry is said to have enjoyed a trip or two to the local branch of Nandos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Locals prefer to hang out behind the scenes, enjoying its gorgeous garden squares, stylish gastropubs, and lovely neighbourhood restaurants like Ffionas on Kensington Church Street and Locanda Ottoemezzo, on Thackeray Street.<\/span><\/p>\n<h3><a id=\"palace\"><\/a>Kensington Palace Gardens<\/h3>\n<p><span style=\"font-weight: 400;\">Its most famous street is the heavily guarded Kensington Palace Gardens, which has been home to some of the richest men and women on the planet, including Roman Abramovich,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">the Mittal family, and Jon Hunt, founder of Foxtons estate agents.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other popular options include the elegant streets of the Phillimore Estate, <\/span><span style=\"font-weight: 400;\">Abingdon Village, south of the High Street, and Victoria Road, which is prized for its low, wide houses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Black Brick recently helped an international family relocating to London buy a magnificent \u00a337m house on Phillimore Gardens. The property was being sold off market, and our clients loved it so much they exchanged contacts within three weeks, after Black Brick had negotiated a \u00a32m discount off the asking price.<\/span> <a href=\"https:\/\/www.black-brick.com\/expertise\/case-studies\/phillimore-gardens\/\"><span style=\"font-weight: 400;\">Read the case study here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><a id=\"schools\"><\/a>Top Schools and Community Atmosphere<\/h3>\n<p><span style=\"font-weight: 400;\">K<\/span><span style=\"font-weight: 400;\">ensington is popular with all sorts of buyers \u2013 downsizers, and international buyers after a pied a terre, but it is a particularly big hit with families thanks to its great choice of prep schools. These include <\/span><span style=\"font-weight: 400;\">Thomas\u2019s Kensington \u2013 Prince George and Princess Charlotte attend the school\u2019s Battersea outpost. In the state sector, its three primary schools are all rated \u201coutstanding\u201d by Ofsted.<\/span><\/p>\n<h3><a id=\"culture\"><\/a>Opera, Music and Culture<\/h3>\n<p><span style=\"font-weight: 400;\">Pickings are a little more limited for older students. The Lyc\u00e9e Francais Charles de Gaulle and Queen\u2019s Gate School, a girls\u2019 school rated \u201cexcellent by the Independent Schools Inspectorate are close by, and many students travel to St Paul\u2019s or Westminster schools.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to culture Kensington punches above its weight with a trio of great institutions on the doorstep: Opera Holland Park, the Royal Albert Hall, and the Design Museum.<\/span><\/p>\n<p><a href=\"https:\/\/www.black-brick.com\/property-guides\/prime-london-living-in-kensington-area-guide\/\"><span style=\"font-weight: 400;\">Keep exploring Kensington with our full area guide<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><a id=\"chelsea\"><\/a><strong>Chelsea: A Hub of Creativity and Fashionable Living<\/strong><\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-13966 size-full\" src=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/chelsea-banner.jpeg\" alt=\"\" width=\"2551\" height=\"1377\" srcset=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/chelsea-banner.jpeg 2551w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/chelsea-banner-300x162.jpeg 300w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/chelsea-banner-1024x553.jpeg 1024w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/chelsea-banner-768x415.jpeg 768w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/chelsea-banner-1536x829.jpeg 1536w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/chelsea-banner-2048x1105.jpeg 2048w\" sizes=\"(max-width: 2551px) 100vw, 2551px\" \/><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Average price per square foot: \u00a31,452<\/span><\/li>\n<li><span style=\"font-weight: 400;\">One year price change: 1.4%<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Five year price change: -4.2%<\/span><\/li>\n<\/ul>\n<p><em><span style=\"font-weight: 400;\">Source: LonRes<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400;\">Hipper than Kensington, less sedate than Knightsbridge, Chelsea has a long track record of appealing to the young, creative, and fashionable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Its charming streets have attracted everyone from Victorian artists, who set up their studios in this once-affordable spot, to models and pop stars during the swinging sixties, to the Sloane Rangers of the eighties. Many people consider it the prettiest part of prime central London, with pastel painted houses on streets like Bywater Street, redbrick mansions on Cheyne Gardens, some very prestigious garden squares lined with tall slender townhouses, and modern highly-serviced apartments.\u00a0<\/span><\/p>\n<h3><a id=\"kings-rd\"><\/a>The Allure of King&#8217;s Road<\/h3>\n<p><span style=\"font-weight: 400;\">The King\u2019s Road, the beating heart of Chelsea, has a global reputation for its boutiques and restaurants. The Saatchi Gallery is amongst London\u2019s leading contemporary art galleries, and each May the Chelsea Flower Show really brings the area to life.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But beyond the main drag locals tend to hang out elsewhere \u2013 like up and coming Lots Road, charming Elystan Street, and Pavilion Road, which The Cadogan Estate, which owns a big swathe of Chelsea, has been working hard to revive post-pandemic with new restaurants and boutiques, and artisanal food shops are opening up.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For young families, Chelsea is prep school heaven, including Hill House, alma mater of both Prince Charles and the actress Anya Taylor-Joy. Older pupils can go on to Hill House\u2019s senior school on Hans Place, and the Lyc\u00e9e Francais Charles de Gaulle is an easy walk.\u00a0<\/span><\/p>\n<h3><a id=\"pied\"><\/a>Pied a Terre Paradise: Chelsea&#8217;s Appeal for Short-Term Residents<\/h3>\n<p><span style=\"font-weight: 400;\">With so much going on Chelsea is also a great place for a pied a terre, and Black Brick recently helped a Canadian couple in search of an apartment with high ceilings and period features. We found them a flat on Sloane Gardens, an area which has benefited from the Cadogan Estate\u2019s investment programme. The one bedroom flat was being sold off market, and we helped them buy it with a bid of \u00a31.75m &#8211; \u00a345,000 less than the asking price. <\/span><a href=\"https:\/\/www.black-brick.com\/expertise\/case-studies\/sloane-gardens\/\"><span style=\"font-weight: 400;\">Read the full case study here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><a href=\"https:\/\/www.black-brick.com\/property-guides\/prime-london-living-fashionable-london-life-in-chelsea\/\"><span style=\"font-weight: 400;\">Read more about the Chelsea lifestyle<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><a id=\"notting-hill\"><\/a><strong>Notting Hill and Holland Park: A Hub of Culture and Property Heaven<\/strong><\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-13968 size-full\" src=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/notting-hill-banner.jpg\" alt=\"\" width=\"1991\" height=\"1037\" srcset=\"https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/notting-hill-banner.jpg 1991w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/notting-hill-banner-300x156.jpg 300w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/notting-hill-banner-1024x533.jpg 1024w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/notting-hill-banner-768x400.jpg 768w, https:\/\/www.black-brick.com\/wp-content\/uploads\/2026\/02\/notting-hill-banner-1536x800.jpg 1536w\" sizes=\"(max-width: 1991px) 100vw, 1991px\" \/><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Average price per square foot: \u00a31,227.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">One year price change: 7.5%<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Five year price change: 7,3%<\/span><\/li>\n<\/ul>\n<p><em><span style=\"font-weight: 400;\">Source: LonRes<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400;\">The combination of Notting Hill\u2019s grid of garden squares and the grander boulevards of Holland Park is a recipe for property heaven.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you want a huge family villa, a cute mews cottage, or something in-between you will find it in this north-west outpost of PCL.<\/span><\/p>\n<h3><a id=\"portobello\"><\/a>Beyond Portobello Road: Vibrant Atmosphere and Community Feel<\/h3>\n<p><span style=\"font-weight: 400;\">There is far more to W11 than Portobello Road, the tourist honey-trap market which runs through the heart of Notting Hill, although it does bring a sense of fun and vibrancy to the area every weekend \u2013 which explodes into life during the annual Notting Hill Carnival.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Notting Hill is the perfect choice for social butterflies who want to be able to hang out at Electric House, Soho House\u2019s local outpost, watch the world go by from one of its quirky cafes, and plug into an area with a strong community feel.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Holland Park is Notting Hill\u2019s sensible big sister, a primarily residential area on its western flank with wide, leafy streets of townhouses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Black Brick recently helped an American client, who we had previously acted for in the purchase of an apartment in Notting Hill, upsize to a family house.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They knew the area well enough to have some very clear views about which streets they wanted to live on, and we found them just the home on Kensington Park Gardens, which came with a highly prized key to one of the area\u2019s famous garden squares. We found the house off market and given how in demand houses on this street are we advised them to pay the asking price of \u00a321m to secure the house. <\/span><a href=\"https:\/\/www.black-brick.com\/expertise\/case-studies\/kensington-park-gardens\/\"><span style=\"font-weight: 400;\">Read the full case study here.<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><a id=\"education\"><\/a>Quality Education<\/h3>\n<p><span style=\"font-weight: 400;\">There\u2019s also a good mix choice of top-rated state primary and prep schools, although the area\u2019s famous Holland Park School (seniors), known as the \u201csocialist Eton\u201d thanks to its popularity with affluent but left-leaning parents, has recently been downgraded from \u201coutstanding\u201d to \u201cfailing\u201d by Ofsted amidst claims of bullying and lack of pastoral care.<\/span><\/p>\n<p><a href=\"https:\/\/www.black-brick.com\/property-guides\/notting-hill-prime-central-london-party-capital\/\"><span style=\"font-weight: 400;\">Our full Notting Hill location guide can be found here.<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<h5>Black Brick are proud to offer a range of exceptional property sourcing and <a href=\"https:\/\/www.black-brick.com\/services\/buying\/\">buying services<\/a> around London, including full <a href=\"https:\/\/www.black-brick.com\/services\/property-management\/\">property management for both private clients and landlords<\/a>. Explore our full suite of services <a href=\"https:\/\/www.black-brick.com\/services\/\">here<\/a>, or if you\u2019re ready to speak to a property expert, <a href=\"https:\/\/www.black-brick.com\/contact\/\">use our contact form to get in touch<\/a>.<\/h5>\n","protected":false},"excerpt":{"rendered":"<p>The neighbourhoods around Hyde Park have collectively become known as prime central London, prized by buyers for their varied and elegant housing stock, plentiful open space, great amenities, and easy access to the West End. But it would be a mistake to consider PCL a homogenous trophy property zone. Each individual section has a distinct [&hellip;]<\/p>\n","protected":false},"featured_media":10582,"template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","inline_featured_image":false,"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":""},"topic":[],"hub":[296,255],"class_list":["post-10579","guide","type-guide","status-publish","has-post-thumbnail","hentry","hub-area-guides","hub-all"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prime Central London | Property Area Guides | Black Brick Property<\/title>\n<meta name=\"description\" content=\"Black Brick unpacks the differences between areas in famous prime central London. 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